How the most Successful AdSense Publishers make $1,000’s of Dollars Per Month

One of things that frustrated me most about AdSense was not knowing what ads worked the best for the ‘big boys’ so I decided to take a look at 8 of the case studies of successful AdSense publisher which is put out by Google

https://google.com/adsense/success.

The sites I choose were: TestMagic.com, SeatGuru.com, RealAdventures.com, PVRBlog.com, WIFInder.com, BBWExchange.com, Our-Hometown.com, PetPlace.com. I don’t know about you but many of these sites I hadn’t heard of before writing this report. Do you know what that tells me? It says to me that you can have a relatively unknown web site and still earn well over $1,000 per month on it.

Copyright Disclaimer: The screen shots of these web sites were taken with out their permission and are demonstrated in a learning matter. I claim no copyright to their designs and everything that you see in this report is just my observation.

Legend:

AdSense Ad


eBook terms
Homepage: If the publisher has AdSense ads on the homepage.
Format: This is the format of the ad.
Location: Location of the ad.
Replacement ad: If they use a replacement ad, so they don’t show the Public Service Ads (PSAs.
Channels: If the publisher uses channels to track information.
Colors: Tells us the color scheme used to create the ad.

With that out of the way let’s take a look at these web sites. Also while reading this document consider going to the actual web
sites and see how everything is laid out, it might give you some ideas.

TestMagic.com


TestMagic.com is a site that let’s you improve your test taking abilities for tests such as the SAT, GRE, GMAT etc… This site is using the 160 x 600 Wide Skyscraper and the color scheme looks very similar to recommended links.

Homepage: Yes
Format: 160 x 600
Location: Right side of page
Replacement ad: No
Channels: No
Colors:
google_color_border = "FFFFFF";
google_color_bg = "FFFFFF";
google_color_link = "0033CC";
google_color_url = "009900";
google_color_text = "000000";

SeatGuru.com


SeatGuru.com is a site that discusses seat configurations on airplanes so when you take a flight you can find out which seats NOT to sit in. This site utilizes the 160 x 600 Wide Skyscraper and it is positioned on the right side of the page. One thing to note is the ads use a color scheme that matches the rest of the site.

Homepage: Yes
Format: 160 x 600
Location: Right side of page
Replacement ad: Yes
Channels: No
Colors:
google_color_border = "0C2D83";
google_color_bg = "FFFFFF";
google_color_link = "0C2D83";
google_color_url = "FE9E2C";
google_color_text = "0C2D83";

RealAdventures.com


RealAdventures.com is a web site that focuses on travel; the site uses two different ads, the 160 x 600 Wide Skyscraper on the home page and a 728 x 90 banner ad on the other pages. RealAdventures.com and SeatGuru.com could cross-promote each other.

Homepage: Yes
Format: 160 x 600 (home), 728 x 90 (content)
Location: Right side on home, center above the fold on content pages
Replacement ad: Yes
Channels: Yes
Colors: google_color_border = "FFCC00";
google_color_bg = "FFFFFF"; (content) google_color_bg = "EAEAD7";
google_color_link = "993300";
google_color_url = "008000";
google_color_text = "000000";

Conclusion :
I hope you enjoyed reading this eBook because I enjoyed researching the sites. In conclusion I would like to point out what I felt was important to these sites.

1. The site has a unique niche and is loaded with related content
2. For the most part the domain name was related to what the site does (might have some influence on AdSense)
3. 160 x 600 Wide Skyscraper format was very popular, and often seen to the right of an article.
4. A few of the sites believed it was more important to get the visitor to view other pages then see an ad on the homepage.
This may be a good method depending on what your site is.
5. The ads were unobtrusive and either fit in with the design of the site or looked like recommended links.